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Globalization of Media: Impacts and Implications in a Connected World

Abstract

The globalization of media refers to the interconnectedness of media systems across national borders, shaping cultural exchange, communication, and information dissemination. This article explores the dynamics of media globalization, examining its historical evolution, key players, and the implications for societies worldwide. Through a review of relevant literature, we identify the major trends and challenges associated with media globalization, including cultural homogenization, digital divide, and media imperialism. The discussion highlights the role of technology in facilitating globalization and its impact on local cultures and identities. The findings conclude that while media globalization offers opportunities for cultural exchange, it also necessitates careful consideration of its challenges and consequences.

Yue Kuang*

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