ISSN: 1550-7521
Responding to Regulatory, Market and Information Technology Changes: Chinese Newspapers in the Transitional Era
During the past decades, along with the dramatic economic and social transitions in China, Chinese newspapers have been through significant changes in regulation, market, and information technology. This paper examines the key characteristics of these changes (e.g., regulatory loosening, market segmentation, and media convergence) as well as Chinese newspapers’ strategic responses to the changes.
Jianwu Song
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